2024 Corporate Centre Dr., Ste. 102
Myrtle Beach, SC 29577

Central Parkway

21 29 grissomCentral Parkway, now known as Robert M.Grissom Parkway, is a major four-lane connector highway in Myrtle Beach, South Carolina. The road begins at Harrelson Boulevard near Myrtle Beach International Airport and terminates in Carolina Forest, South Carolina at SC Highway 31 and International Drive. It provides access to Myrtle Beach attractions such as Coastal Grand Mall, BB&T Coastal Field and Broadway at the Beach and is used as an alternative road to U.S. 17 and Kings Highway in Myrtle Beach. It has bike paths and sidewalks for pedestrian traffic.

When the road was completed, it replaced Old Socastee Highway (former routing of South Carolina Highway 707) between Pine Island Road and U.S. 501 as well as Central Parkway at Broadway at the Beach between 21st Avenue North and 29th Avenue North.

Robert "Bob" Grissom served as Myrtle Beach mayor 12 years, longer than any other mayor. He led the effort to return minor league baseball to the city, but BB&T Coastal Field was not named for him. With the section of Central Parkway leading to the stadium opening in April 1999, the city made the decision to honor the late mayor by naming it Robert M. Grissom Parkway. The name change took effect immediately between 10th Avenue North and 29th Avenue North, with other sections to renamed in stages